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LeBron James and the 76ers Expected to Receive Maximum National Exposure
The NBA is preparing to make LeBron James and the Philadelphia 76ers one of the central attractions of the upcoming season. Philadelphia is expected to receive the maximum 34 nationally televised games following James’ decision to join the team. That would more than double the 76ers’ national exposure from the previous season. The scheduling decision reflects both basketball expectations and television economics. James enters his 24th season as the league’s all-time leading s
Jul 27
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